Friday, July 8, 2011

Sony PlayStation announces the game on RA.ONE

Among its many firsts, Sony Computer Entertainment Europe (SCEE) has partnered with Bollywood blockbuster franchise to create a PlayStation game on the movie – ‘RA.ONE


RA.ONE’ starring Shah Rukh Khan. The video game version of the movie will be called ‘RA.ONE – The
Game and has been developed exclusively on key PlayStation platforms of PS2 and PS3 (through PSN
download).

The game is being developed under active supervision of game development team of SCEE based out of
London, UK. The game will almost act as a prequel to the movie to introduce the key film characters and
the various super-powers they have in the film. The game storyline has been developed by Shah Rukh
Khan so that there is an intrinsic connection between the game and the movie.

Atindriya Bose, Country Manager – PlayStation said, “We have always wanted to bring Bollywood IPs
on PlayStation platform as the way of connecting to Indian audience. RA.ONE has the right mix of action,
environment and imagination that is required to make a good PlayStation game, and with Shah Rukh
Khan immense passion and understanding of PlayStation games, we have chanced upon a very unique
opportunity of a great game with Indian IP.”

The game provides an opportunity to the players to play as the key characters of the film: RA.ONE or
G.One. Beyond these two characters, a few other key characters will also be included in the game. The
film characters have been replicated closely for looks and animation and use the actual voice-overs from
Shah Rukh Khan.

‘RA.ONE - The Game' will be rolled out in the India market and other key markets towards the end of
September ’11 in close co-ordination with the actual film launch date. This will allow people to get an
interactive sneak preview of the superpowers to expect and play in a complete sci-fi environment

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